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Where Is 728 Area Code?

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Database Updated: July 25, 2025
Florida Phone Number Lookups
Where Is 728 Area Code?

Where is Area Code 728?

Area code 728 is designated as a new overlay area code for the region currently served by area code 561 in Florida. The 728 area code covers the same geographic region as 561, which is primarily in Palm Beach County, located in southeastern Florida. This includes major cities such as West Palm Beach, Boca Raton, Boynton Beach, Delray Beach, and Jupiter.

The introduction of area code 728 ensures a continuing supply of new telephone numbers for residents and businesses within the 561 region, as the existing supply of 561 phone numbers nears exhaustion. With an overlay, both 728 and 561 serve the same area, so residents and businesses could be assigned either code for new phone numbers.

For official and up-to-date information regarding the boundaries and details of area code 728, you may contact:

  • North American Numbering Plan Administrator (NANPA)

    NANPA Mailing Address
    One Tower Center Boulevard
    Suite 800
    East Brunswick, NJ 08816

    NANPA Customer Support 
    Tel: 1-866-623-2282 
    Email: support@nanpa.com
    Fax: 571-363-3838
    North American Numbering Plan Administrator (NANPA)

Further local details are also available from:

  • Florida Public Service Commission
    2540 Shumard Oak Blvd.
    Tallahassee, FL 32399-0850
    Phone: 1-800-342-3552
    Florida Public Service Commission (PSC)

What time zone is 728 area code in the USA?

Area code 728, like area code 561, is located in the Eastern Time Zone (ET) of the United States. Calls and services within this area code observe Eastern Standard Time (EST) and Eastern Daylight Time (EDT) during daylight saving.

For further information about U.S. time zones, you may refer to official resources from:

  • National Institute of Standards and Technology (NIST)
    100 Bureau Drive
    Gaithersburg, MD 20899
    Phone: 301-975-6478
    NIST – Time Zone Map

History of the 728 Area Code

The 728 area code is one of Florida's newest overlays, implemented due to a critical shortage of available phone numbers in the 561 area code region. The decision was made by the Florida Public Service Commission, in cooperation with NANPA, after careful review of forecasted demand.

Key history points:

  • 2022: NANPA projected depletion for area code 561 and applied for new overlay 728.
  • January 2023: The Florida Public Service Commission officially approved the implementation of area code 728 as an overlay.
  • March 10, 2023: The area code 728 officially entered service. All new phone lines in this region may now be assigned numbers beginning with 728.
  • All existing 561 phone numbers remain unchanged; only new assignments use 728.

How Many People Use the 728 Area Code?

Because area code 728 began service in March 2023 as an overlay for area code 561, most residents and businesses are still using numbers with the 561 code. However, as existing blocks of 561 numbers are exhausted, new telephone numbers will continue to be assigned in the 728 area code.

Palm Beach County, the region covered by the overlay, has a population exceeding 1.5 million people according to U.S. Census Bureau data. The specific population or number of active lines using the new 728 code is small and will grow rapidly in the coming years.

For the most up-to-date statistics and projections on number usage within area code 728, you may contact:
NANPA Customer Support at 1-866-623-2282, or visit the North American Numbering Plan Administrator (NANPA).
For local assignments and regulatory reports, see the Florida Public Service Commission (PSC).

Is the 728 Area Code Toll-Free?

No, area code 728 is not a toll-free area code. It is a standard geographic area code used for the same region as area code 561 in Palm Beach County, Florida. Telephone calls to and from area code 728 may incur local or long-distance charges depending on the caller’s plan and location.

Common Toll-Free Area Codes (U.S., for reference):

  • 800
  • 833
  • 844
  • 855
  • 866
  • 877
  • 888

For a full list of toll-free codes and information about toll-free service, contact:

  • Federal Communications Commission (FCC)
    45 L Street NE
    Washington, DC 20554
    Phone: 1-888-225-5322
    Federal Communications Commission (FCC)
Florida Phone Numbers
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